Tag Archives: case study

Speech as Case Study: Martin Luther King, Jr.

16 Jan

Today is Martin Luther King Jr. day in the States, which is a federal holiday commemorating the work of this important civil rights leader.  In honor of today, here’s his most famous speech, “I Have A Dream”:

Why is this speech so memorable? Here are a few links that provide some analysis:

and here is one of my favorite communication gurus, Nancy Duarte, examining why this speech was so rhetorically effective:

Keep in mind that a big part of RCM 401 is being able to provide insightful commentary on your colleagues’ presentations.  Analyses like these may give you some tips in what to look for as you evaluate speeches this term.

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