Tag Archives: Monroe’s Motivated Sequence

Monroe in the Media

27 Mar

Here’s a YouTube video where someone applies Monroe’s Motivated Sequence to a popular cell phone commercial:


Readings on Pathos for next week

9 Feb

Next week we’ll start discussing some new theories that will help you to better adapt your message to the audience.  In particular, we’ll start discussing Maslow’s Hierarchy of Needs and Monroe’s Motivated Sequence, and how to use these theories in planning your speeches.

Here are some links to read and consider before Monday’s class:

Maslow’s Hierarchy of Needs

Monroe’s Motivated Sequence

  • Monroe’s Motivated Sequence by Mike Berry. This site offers a good explanation, plus has an outline of a sample speech that uses the sequence.
%d bloggers like this: